INEOS Automotive becomes new sponsor for British Point-To-Pointing
- INEOS Automotive will be title sponsor of INEOS Grenadier Mixed Open Series
- Sponsorship will provide nationwide backing of 16 Mixed Open races and the Hunters' Chase final at Cheltenham
- The rugged and uncompromising INEOS Grenadier 4X4 is set to launch in 2022 with reservations now open
London, 15 October 2021 - The Point-to-Point Authority, the body behind British point-to-pointing, has announced INEOS Automotive as the new title sponsor of its Mixed Open Series, which will get underway in November 2021.
The three-year national partnership coincides with the launch of the widely anticipated INEOS Grenadier 4X4 in July 2022. The British-designed, rugged and uncompromising off-roader is being built to meet the extreme demands of its customers. Perfect for towing a horsebox and tackling challenging terrain, the highly capable vehicle is an ideal fit for a countryside-based sport with strong ties to Britain's farming and rural communities.
Built from the ground up on an all-new platform, the INEOS Grenadier is inspired by legendary working off-roaders. The Grenadier is built to last: a stripped back, utilitarian, hard-working 4X4 engineered for modern day compliance and reliability. It is powered by a choice of six-cylinder petrol or diesel BMW engines with the power and torque to easily tow up to 3.5 tonnes. Featuring a durable hose-out interior, the vehicle will also come with an extensive range of accessories for all off-road and adventure activities.
Gary Pearson, Head of UK and MENA at INEOS Automotive, said: "The desire to build a vehicle with the versatility to meet the needs of those who live, work and play in the countryside has been at the forefront of our ambitions since the early development stages of the Grenadier. Engineered to be a capable and reliable workhorse, it’s fitting that the Grenadier will be forming such strong ties with the Point-to-Point Authority, not only to provide support for the sport, but to also build stronger relationships with a community this vehicle has been designed for.”
Peter Wright, Chief Executive of the Point-to-Point Authority, added: "This is a very welcome new national partnership, focusing on a series of mixed open races leading to a valuable final and involving some of our leading horses. The Grenadier 4X4 is a perfect fit for point-to-pointing and the wider countryside community."
INEOS Automotive will be sponsoring 16 mixed open point-to-point races at venues from Scotland to Cornwall, and West Wales to East Anglia, with each race worth £1,000 in prize money. The first four horses from each INEOS Grenadier Mixed Open race, plus the first two from any other mixed open contest, will qualify for the £10,000 INEOS Grenadier Mixed Open Hunters' Chase final, to be run at Cheltenham on Friday, 6th May.
Somerset-based Will Biddick, who trains Britain's top-rated hunter chaser Porlock Bay, said: "Our first aim is to get Porlock to the Cheltenham Festival, but he had a light campaign last season, and a race like the INEOS Grenadier Mixed Open Hunters' Chase in May could well become the next target. It's good to have a decent pot to aim at, and it's marvellous that such a big company is supporting the grass roots of horse racing."
Shropshire trainer Philip Rowley, who has won Cheltenham's Mixed Open Hunters' Chase three times, said: "Most sports need a bit of a lift after disruptions caused by Covid, and for a company like INEOS to come in is great news. I'm hoping we have a horse good enough to run in the final and Salvatore might be the one. His owners are point-to-point people through and through, and he's a horse who wants a bit of decent ground, which we should get at Cheltenham in May."
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INEOS Automotive contact details:
Sarah Pelling
Global Head of PR
+44 (0) 7887 451 773
sarah.pelling@ineos.com
Viktoria Kirkova-Fane
Global PR Manager
viktoria.kirkova@ineos.com
+44 (0) 7733 150 023
Tom Waugh
Senior Global PR Officer
tom.waugh@ineos.com
+44 (0) 7776 454 747
ABOUT INEOS AUTOMOTIVE
In 2017, INEOS Chairman Jim Ratcliffe, a car enthusiast and experienced adventurer, identified a gap in the market for an uncompromising 4X4 engineered for modern day compliance and reliability. INEOS Automotive Limited was formed and a senior team of automotive professionals assembled to bring the vision to reality with a fresh perspective of 4X4 development and manufacturing.
In 2022 the INEOS Grenadier was launched: a truly global 4X4 built from the ground up that combines rugged British spirit and design with German engineering rigour. The Grenadier provides best-in-class off-road capability, durability, and reliability with the modern comfort and refinement customers expect wherever they are in the world. In 2023 a double-cab pick-up variant of the Grenadier was launched called the Quartermaster.
INEOS Automotive is a subsidiary of INEOS, a leading manufacturer of petrochemicals, specialty chemicals and oil products. It employs 24,500 people across 29 businesses, with a production network spanning 154 sites in 27 countries. From paints to plastics, textiles to technology, medicines to mobile phones, materials manufactured by INEOS enhance almost every aspect of modern life. In 2025, INEOS had sales of $55bn. To find out more about INEOS Automotive, visit www.ineosgrenadier.com.