News

Montvale, NJ, April 14, 2025 – INEOS Automotive has strengthened its North American leadership team with the appointment of Marcel Guay as Head of Canada. He will be based in Toronto.

London, 7 April 2025 – INEOS Automotive has launched a bold advertising campaign to clearly differentiate the Grenadier 4X4 from the regular school-run SUVs and soft-roading crossovers.

Montvale, NJ. April 4, 2025 – INEOS Automotive is shielding its customers from US President Trump’s 25% import tariff increases by doing all it can to keep prices in check, the company announced today.

“The responsibility for this situation lies at the feet of EU politicians who have failed to negotiate an equitable automotive trade deal with the US, despite the warnings. I desperately hope that they are working around the clock to positively resolve the impasse, rather than escalate it and trigger a trade war."

“This is what happens when politicians sit on their hands. As a growing EU-based automobile brand, we are vulnerable to tariffs, and we need our politicians to support our business, our jobs and our economies. We need urgent and direct political intervention on tariffs."

Hambach, 20 March 2025 – INEOS Automotive has opened a cutting-edge €15m biomass heat plant at its Hambach production and assembly site. With a 9.2 megawatt output, the plant will consume up to 14,000 tonnes of locally- and sustainably-sourced woodchips per year, to supply 78% of the facility’s heating requirements.

Yinchuan, China, 12 March 2025 – INEOS Automotive held its inaugural Brand Night event in Yinchuan, Ningxia, introducing numerous inspiring global initiatives and long-term commitments to the Chinese market.

London, 25 February 2025 – The INEOS Grenadier and Quartermaster 4X4s will hit the slopes in Aspen, Colorado, on 7-8 March, partnering with The Snow League to drive the first in a season of global events that will redefine the future of winter sports competition.

Ridgewood NJ, 7 February 2025 – INEOS Automotive is stepping up to support communities impacted by recent Southern California wildfires with a special program to get INEOS Grenadiers to the people who need a durable purpose-built 4X4 to help with recovery efforts in the months and years ahead. From now through March 31, 2025, the company will offer special concession programs for eligible fire-impacted residents and first responders.

Ridgewood NJ, 27 January 2025 – The first series production INEOS Grenadier Quartermasters for North America have started rolling off INEOS Automotive’s production line in Hambach, France. Leading the North American-bound pick-ups was a Fieldmaster in Inky Black with Rough Pack destined for Texas.